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The New Technology Elite: How Great Companies Optimize Both Technology Consumption and Production (2012) by Vinnie Mirchandani [Dr Soc]

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  The New Technology Elite: How Great
Companies Optimize Both Technology Consumption and Production by Vinnie Mirchandani
  English | 2012 | ISBN:
1118103130 | 400 pages | PDF | 4.3 MB
  
  How-to guidance for optimizing incumbent technologies to deliver a
better product and gain competitive advantage
  
  Their zip codes are far from Silicon Valley. Their SIC
codes show retail, automobile or banking. But industry after industry is waking up to the opportunity of "smart"
products and services for their increasingly tech-savvy customers. Traditionally technology buyers, they are learning to
embed technology in their products and become technology vendors. In turn, if you analyze Apple, Google, Amazon,
Facebook, Twitter and eBay, you marvel at their data centers, retail stores, application ecosystems, global supply
chains, design shops. They are considered "consumer" tech but have better technology at larger scale than most
enterprises. The old delineation of technology buyer and vendor is obsolete. There is a new definition for the
technology elite - and you find them across industries and geographies. The 17 case studies and 4 guest columns spread
through The New Technology Elite bring out the elite attributes in detail. Every organization will increasingly be
benchmarked against these elite - and soon will be competing against them.
  
  Contrasts the productivity
that Apple, Google and others have demonstrated in the last decade to that of the average enterprise technology group
  Reveals how to leverage what companies have learned from Google, Apple, Amazon.com, and Facebook to your company's
advantage
  Designed for business practitioners, CEOs, CFOs, CIOs, technology vendors, venture capitalists, IT
consultants, marketing executives, and policy makers
  Other titles by Vinnie Mirchandani: The New Polymath:
Profiles in Compound-Technology Innovations
  
  If you're looking to encourage technology innovation, look no
further. The New Technology Elite provides the building blocks your company needs to become innovative through incumbent
technologies.
  
  
  
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